Take a look at the following alert message I captured recently. If you speak English, you're fine. But because the translation wasn't done thoughtfully, people who speak other languages will be looking for a button that isn't there. French speakers will be looking for a button labeled 'Quitter'. German speakers will be looking for a 'Beenden' button. Italian speakers will be looking for the 'Esci' button. And Spanish speakers will be looking for the 'eliminar' button.
Think about how to communicate to other markets before just running your text through Google Translate. Details matter.
Sunday, February 22, 2009
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